<p>It has been almost 10 months since the coronavirus entered the US and during this time the travel industry has taken a huge hit as borders closed, plans were canceled or postponed. But there are compelling reasons why now — even in the midst of uncertainty — is the right time to start planning and even booking your next journey.</p><h2>1. Prices Are Historically Low</h2><p>The travel industry is hungry for bookings. Airlines, hotels, cruise lines, and tour operators are offering extraordinary value to entice travelers back. Luxury experiences that would normally be out of reach are now accessible at significantly reduced prices. This window will not last forever — as demand returns, prices will rise.</p><h2>2. Flexible Booking Policies Are the New Normal</h2><p>The pandemic forced the travel industry to rethink its cancellation and change policies. Most major airlines, hotels, and tour operators now offer much more flexible terms than they did pre-pandemic. Many allow free changes or cancellations up to a few days before departure. This dramatically reduces the risk of booking ahead.</p><h2>3. You'll Have Something to Look Forward To</h2><p>The psychological benefit of having a trip planned cannot be overstated. Research shows that the anticipation of a vacation contributes significantly to happiness and wellbeing — sometimes as much as the trip itself. Having a journey on the horizon gives you something to plan, dream about, and work toward.</p><h2>4. Popular Destinations Book Up Fast</h2><p>As travel restrictions ease and confidence returns, popular destinations and experiences are filling up quickly. The best safari camps, river cruise cabins, and boutique hotels have limited availability. If you wait until the world fully reopens, you may find that the experience you want is already sold out for the season.</p><h2>5. Your Travel Advisor Is Ready</h2><p>Now is the perfect time to work with a travel advisor. We have more time to dedicate to crafting your perfect itinerary, our supplier relationships are stronger than ever, and we are deeply motivated to help you plan a journey that exceeds your expectations. The planning process itself can be a joy — and we are here to make it seamless.</p><p>Don't wait for the world to be "back to normal" to start dreaming. Reach out today and let's start planning your next adventure.</p>